e-Newsletters
How can people give you money if they don’t know what you’re selling?
Let’s not beat around the bush here. When you send your customers, or potential customers, an e-mail, you want one thing from them in the end – for them to give you money.
The success comes down to four things: a great design, a targeted audience, engaging content and most importantly not being spam.
Design…
Designing newsletters is difficult because every email client displays HTML (i.e. pretty pictures and colours) differently. The numbers of rules, exceptions and idiosyncrasies is mind boggling.
DG Computers’ e-Newsletters designers understand them all, and have years of experience in designing eye catching newsletters that work in a massive range of email clients.
Technology…
DG Computers’ e-Newsletter engine is a custom built solution that offers:
- Scalability: from 50 to 50,000 recipients
- Flexibility: to send any number of e-mails a year – from 1 to 365
- Customisation: Edit the images and text of each e-Newsletter for free
- Integration: Add as many database fields as you want, meaning each of the 50,000 e-mails can be personalised
- Archiving: Store current and past e-Newsletters on your website for people to view at any time
- Measurable: Track who reads the e-Newsletter and who clicks on links
- Legal: Can create opt-in or opt-out lists, and every e-mail has an unsibscribe link to avoid becoming spam
Call or drop us an e-mail to talk about how we can help.
